if you count how addicted people are to screens and internet, combined with generation addicted from the start, and the dramatic difference between reality and virtual /fake/, it's going to make a big future, ya. As i get it, NFT's are promising for the transactions of future virtual properties, so it has a market now and it's going to grow. There is gonna be big competition. So the winner will be like facebook, twitter, google, apple, microsoft, intel, samsung and so on...combined. Some had done it already during the years, big profits.
I see it as a project where someone had a success /most likely porn/, it was killed by regulations, then the new big guy comes, every screen on the planet will advertise this, make it a trend. And people will give them even more time, as they do now. But they need to give their money too, for stuff - like virtual cars. Why not going to work entirely to fund your virtual lifestyle? Why not? haha
When they have put their money, then the market cycle is completed. It's gonna be like a black hole for time, money and work force in the real world. People will be slaves into the real world, and "free" in the virtual one.
I know i can be evil, but even this option sounds too brutal. I don't wanna drink virtual alcohol, take virtual drugs or coffee. Virtual sex? ya...very good days should be comming to the porn industry, but again it will be AI generated, no actors.
Don't like the metaverse. The only reason i would be glad to be created is to invest in it, exploit it and destroy it to make my day. That will be the single one day i would watch news /unless they were all in the meta, haha/.