Unless the company guarantees the He as pure, assume it has been adulterated with air, making it unsuitable for ctb. This adulteration is done both to minimize the company's liability in case their product is used for a suicide and because it increases company profits to only use as much He as it takes to lift a party balloon. Either way, using this consumer-grade He will not cause death; the air mixed with it makes asphyxiation, sort or long term, impossible.
He, N2, or Ar (argon) obtained from an industrial supplier (welding, scientific supplies, brewery supplies), and sold with the guarantee 99.9% pure, is the only reliable gas to use for ctb.
Have a look at the Inert Gas megathread. There's more information there.